To be able to search for keywords on Shopify or on the SERP, you’ll want to ensure that all your images are alt tagged. An will tell Google and any website a piece of content is image-based. Some of the more important alt tags to consider are title, description, image alt, URL, currency, price, and brand name. I don’t always all images, but I do it when I need to. The three most important alt tags to include on all your images is H1 Title Description Image alt For most products, you should also add an image to the description. The image tells search engines what the product is, the type of image it is, and what colour it is. This is particularly important when selling apparel.
